I wish I could take credit for this story, but I can’t. It belongs to Jim Collins uber-guru on growing great companies. He’s famous for his work with enormous businesses but this story is very relevant for little ones.Have you ever looked at another business and thought “how did they achieve success so quickly?” or stood back from your own business and thought “why is it taking us so long?” if so, read on....
"Picture an egg. Day after day, it sits there. No one pays attention to it. No one notices it. Certainly no one takes a picture of it or puts it on the cover of a celebrity-focused business magazine. Then one day, the shell cracks and out jumps a chicken.
All of a sudden, the major magazines and newspapers jump on the story: “Stunning Turnaround at Egg!” and “The Chick Who Led the Breakthrough at Egg!” From the outside, the story always reads like an overnight sensation—as if the egg had suddenly and radically altered itself into a chicken.
Now picture the egg from the chicken's point of view.
While the outside world was ignoring this seemingly dormant egg, the chicken within was evolving, growing, developing—changing. From the chicken’s point of view, the moment of breakthrough, of cracking the egg, was simply one more step in a long chain of steps that had led to that moment. Granted, it was a big step—but it was hardly the radical transformation that it looked like from the outside." If you are a little business and seem to be flying under the radar....you probably just haven't hatched yet...
Comments
Post has no comments.