The Weightwatchers way

Way back in 1961 Jean Nidetch accidentally discovered that publicly sharing goals was a very simple way to achieve them.

At the time Jean was rather overweight and had enormous trouble sticking to diets. In a moment of despair she invited a group of friends to her house and told them about her weight loss goals. It was the birth of Weightwatchers.

It turns out that it’s the goal sharing - rather than the diet sheets, special food etc etc etc - that is the single biggest factor in getting the best weight loss results.

It works for business too.

Right now is a great time to be setting goals for 2012 so try thinking of a way you can publicly share them, such as:

• buddy up with another small biz owner and share each others goals
• tell your friends and family
• start a small biz group (like a weightwatchers group) to discuss and share goals
• blog your goals
• try a goal sharing website such as http://www.43things.com/ and www.stickk.com